MulkeyMedia Blog
Why Your Website Messaging Isn’t Clear (And How to Fix It Fast)
Is your website messaging confusing visitors? Learn the most common website messaging mistakes—and how to fix them so your site converts more leads.
Why Most Website Redesigns Fail (Before the Design Even Starts)
Most website redesigns fail not because of design — but because strategy was never clarified first. Businesses redesign their websites for understandable reasons. The current site feels outdated.Competitors appear more polished.Leads seem inconsistent.Messaging no...
What Is a Brand Strategy Session? (And Do You Need One?)
What is a brand strategy session, and when does your business actually need one? Learn how structured brand clarity impacts positioning, website performance, and growth.
Why Your Website Gets Traffic But Doesn’t Generate Leads
Getting website traffic but no inquiries? Learn why visitors don’t convert—and how to turn attention into qualified leads.
People Judge Your Business in 3 Seconds — Here’s What They’re Looking For
Visitors decide whether to trust your business in seconds. Learn the visual credibility signals that influence first impressions—and how to fix the ones costing you leads.
The Advantages of Managing Online Reviews
The Advantages of Managing Online Reviews Effectively managing customer reviews with the right tools and strategy can streamline your day-to-day operations and bring valuable benefits to your business. Boost in Credibility Having customer reviews lends your business...
5 Tips for Improving the Performance of Your WordPress Site
Photo by Domenico Loia on UnsplashIf you have a WordPress site, it's essential to ensure it runs as efficiently as possible. A slow-loading site can be frustrating for visitors, and it can also hurt your search engine rankings. Here are five tips for improving the...
How to give and receive a good design critique
This story was originally published by AIGA Baltimore. Why is critique so important? As designers, we don’t design in a vacuum. A good designer will need to learn to take feedback from their peers, clients, and bosses to solve a particular design problem. Critiques...
Who Uses Drones?
Barely a day goes by without drones being in the news for one reason or another. Every so often those stories are negative in nature: Pilots flying where they shouldn’t, that kind of thing. But the vast majority feature interesting applications that are changing the...
Smart city initiatives and drones: tales of a perfect partnership
Drone mapping for smart cities In smart cities around the world, unmanned systems are being tested and deployed to quickly collect, aggregate, analyze and deliver highly accurate and highly detailed data: the foundation of a smart city. In smart cities around the...
Chattanooga Drone Photography and Video
Check out this 1-minute real estate listing video that we produced for Sophie's Home Team. Jonathan Mulkey holds an FAA part 107 remote pilot certification and has over 6 years of experience with...
The Secret Sauce to Beating Your Competition with Reviews
It’s been reported that for every star a business gets, it will see an increase of approximately 5-9% in business revenue. So if an increase like that sounds good to you, start paying attention to those reviews. What would be the benefit of a 5-9% increase...
Aerial Photography in the Winter
In many ways, winter is the perfect season for aerial photography. The light is at its best, landscapes transform and occasionally the elements will work in your favor. But taking to the skies in the winter months comes with its challenges, too. Here are a few...
10 Amazon Review Features That Should Exist On Every Review Site
Source: 10 Amazon Review Features That Should Exist On Every Review Site
How to Educate Clients on What Matters Most In Local Marketing
Clients are confused. They're not really sure where they should focus their attention. Should they focus on local business listings, reviews or leads? What about content, social media and call tracking - how much attention do they dedicate to those channels and...
Prints for sale!
I recently launch a new photo print shop at jonathanmulkey.smugmug.com There are lots of high-resolution landscape images from TN, OR, CO and UT available to print directly from Bay Photo. Check it out!