Stop Guessing. Start With Clarity.
If your messaging isn't clear, your marketing won't work.
Before you invest in a new website or strategy, you need to understand what's actually holding your business back.
The Discovery Phase™ shows you exactly where your message is losing people and why. You'll leave knowing what's broken before you spend a dollar fixing it.
Start with clarity, then build with confidence.
1
Discovery
The Discovery Phase shows you the problem.
2
Strategy
Strategy is where we decide the fix.
3
Build
The Build is where it gets made.
Trusted by established businesses across healthcare, professional services, construction, and real estate
Step 1: Discovery Phase
You don’t need more ideas.
You need clarity.
A clear, structured understanding of what’s working,
what’s not, and what needs to change.
That’s exactly what the Discovery Phase™ delivers.
Most businesses don’t have a design problem
They have a clarity problem.
Unclear messaging, weak positioning, and lack of trust quietly kill conversions.
That’s why everything starts with The Discovery Phase™.
In this focused diagnostic session, we uncover:
• What’s confusing your audience
• Where you’re losing trust
• Why people aren’t choosing you
So you know exactly what needs to happen next.
Most of the money wasted on a website gets spent before anyone notices the message was wrong. This step catches it.
The Discovery Phase™: $197 · 30-45 minutes
If you feel it wasn’t valuable after the session, we’ll refund your investment.
Step 2: Strategy
Discovery tells you what’s wrong. Strategy is where we decide what to do about it.
Positioning, messaging, and the structure the site needs to follow. This is not a brainstorm. Most strategy sessions leave you with notes. This one produces decisions you can build from.
Strategy is the first phase of the project, not a separate purchase. It’s included in every package below.
Step 3: The Build Phase
Project Packages
Every project starts with the strategy phase, so the build is executing a plan instead of guessing at one. Pick the scope that fits what Discovery turned up.
Website Build
For businesses whose branding already works and just need the site- ✔ Strategy phase included before any design starts
- ✔ Positioning and messaging for the site
- ✔ Squarespace website (up to 5 pages)
- ✔ Built on your existing logo, colors, and type
- ✔ Two-week build intensive
Brand + Website
For businesses that need the brand and the site built together- ✔ Strategy phase included before any design starts
- ✔ Branding and visual identity system (logo, color palette, typography)
- ✔ Brand messaging and tagline
- ✔ Squarespace website (up to 5 pages)
- ✔ Two-week build intensive
Brand + Website Plus
For businesses with more to say and more to show- ✔ Strategy phase included before any design starts
- ✔ Branding and visual identity system (logo, color palette, typography)
- ✔ Brand messaging and tagline
- ✔ Squarespace or Webflow website (up to 10 pages)
- ✔ Two to four-week build intensive
- ✔ 30-day post-launch support
Projects are one agreement with staged payments.
The first covers the strategy phase; the balance is split across the build.
What Clients Say
Jonathan’s expertise in branding, graphic design, website development, and search engine optimization has significantly transformed our company’s brand and identity. We collaborate with several domestic and international marketing agencies, and I can confidently say that Mulkey Media is the best in its class.
HIGHLY RECOMMEND!!! Jonathan is a joy to work with. He has helped me with my website for years. He is quick to jump into action when there is in issue and is so kind to explain things in a way that make sense. I send everyone I can his way!
Mulkey Media is great to work with and has fantastic results. I would highly recommend them!
Jonathan & Kimi have gone above and beyond helping us with photography, graphic design & videos. We have been very pleased with their service, timeliness, and willingness to help us on many asap projects. We highly recommend their services to anyone needing help with photography, videography, graphic design work, or web design!
Jonathan gave my business website a total facelift and helped me gain more sales and recognition on google. He was excellent to work with – kind, smart, and efficient. Highly recommend.
Some of Our Recent Branding & Web Design Projects
Questions People Ask Before Booking
What do I actually walk away with?
A clear read on what’s broken and why. We go through your messaging, your positioning, and how your site moves someone toward a decision. You’ll leave knowing where you’re losing people.
It’s a diagnosis, not a roadmap. The roadmap is the strategy phase, and that’s part of the project if you decide to move forward.
Do I have to hire you after?
No. Some businesses take what they learn and handle it themselves or with someone else. The session stands on its own.
If it isn’t valuable, you get your money back.
Is the $197 credited toward the project?
It isn’t. That covers the session and the work behind it.
Every project includes the strategy phase, which is the bigger piece. You’re not paying for strategy twice.
How long does this take, start to finish?
Discovery is 30 to 45 minutes, and you can usually get on the calendar within a week.
If you move forward, strategy comes first, then a two to four week build intensive. Most of the timeline depends on how quickly you provide content and feedback.
What do you need from me?
Time and content, mostly. Photos of your work, a sense of what you want to say, and a quick turnaround when I send things over.
Content stalls projects more often than design does. We’ll talk about what you already have during Discovery so there are no surprises later.
What if I already have branding I like?
Then Website Build is probably your fit. It’s the site built on what you already have, with the strategy phase first to settle positioning and messaging.
If Discovery turns up that the brand is part of what’s holding you back, we’ll talk about that instead. That’s what the session is for.
Start with clarity, then build with confidence.
If your brand, website, or marketing isn’t working the way it should,
It’s not a design problem.
It’s a clarity problem.
The Discovery Phase™ shows you exactly where your message is losing people, and why. You’ll leave knowing what’s broken before you spend a dollar fixing it.
Stop guessing. Get clarity. Build with confidence.
This is a focused working session, not a sales call.
Not ready yet? Book a 15-Minute Intro Call →